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Mark Zuckerberg to explain Facebook data scandal to MPs — Cambridge Analytica

21 Marcha 2018, 08:15 | Bibiana Flor

Facebook faces major crisis after Cambridge Analytica data breach

Facebook faces major crisis after Cambridge Analytica data breach

The data firm is in part owned by conservative billionaire Republican donor Robert Mercer and counts exiled Trump adviser Stephen Bannon as a former boardmember.

"As a result of defendants' wrongful acts and omissions, and the precipitous decline in the market value of the company's common shares, plaintiff and other class members have suffered significant losses and damages", the lawsuit says. Parscale used the firm's statistical models to flood likely Trump supporters with Facebook ads.

In footage aired on Channel 4, high-profile figures from Cambridge Analytica were filmed discussing the use of bribes, ex-spies, fake IDs and sex workers to influence elections.

The good news: You can opt out of most data sharing, if you get into your Facebook settings and take a few minutes.

"It is now time to hear from a senior Facebook executive with the sufficient authority to give an accurate account of this catastrophic failure of process", Collins says, suggesting the UK parliament will accept testimony from any of Zuckerberg's top lieutenants.

"There's no evidence, there's no paper trail, there's nothing", he said of the tool, which deletes emails two hours after they have been read. "Mark Zuckerberg needs to speak about this, but he won't even answer questions from his own employees".

Alexander Nix, CEO of Cambridge Analytica, has been suspended by the company with immediate effect.

And on Tuesday, Wylie retweeted British MP Damian Collins' photo, which showed that messages the Canadian sent to a Facebook friend are no longer visible.

He recounted that when he approached Facebook executives suggesting that the company take a more proactive approach in investigating how its data was being used, his advice was quickly turned down.

He said he had spoken with "a certain amount of hyperbole" in his conversation with the undercover reporter.

Last Friday, Facebook announced that it kicked Cambridge Analytica and its parent company off the platform, claiming the researcher who provided the data to them violated Facebook's policies.

Alexander Nix speaks Nov. 9 during the Web Summit, Europe's biggest tech conference, in Lisbon, Portugal.

. He had said that, with Trump, CA 'ran all the digital campaign, the television campaign and our data informed all the strategy'. However, the Cambridge issue raises major questions about Facebook's management of user data and the information it allowed third-party developers to access.

Announcing Nix's suspension, Cambridge Analytica's board said he will stand aside immediately pending an investigation into the various allegations.

If the FTC finds Facebook violated terms of the consent decree, it has the power to fine the company thousands of dollars a day per violation.



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